Contact Us

   We take your privacy very seriously and would never share or sell your data. By ticking this box you are letting us put you on our mailing list to whom we send out our research papers and major reports. You won’t hear from us more than once a month at most. If what we send isn’t for you, then you can unsubscribe at any time.

Publications and Articles

LATEST POST

Report

Good Growth Online Footfall Index – Quarter 2 2018

Given the importance of e-commerce in today’s retailing, footfall through bricks and mortar stores only tells part of the story. For the first time in the U.K., we have produced the index that will show the trends in the online traffic to the websites of Retail Week’s Top 150 companies, acting as a barometer for the health of the online high street. Read our review of the performance of these companies in the second quarter of 2018.

Read more

ALL POSTS


Report

Good Growth Online Footfall Index – Quarter 2 2018

Given the importance of e-commerce in today’s retailing, footfall through bricks and mortar stores only tells part of the story. For the first time in the U.K., we have produced the index that will show the trends in the online traffic to the websites of Retail Week’s Top 150 companies, acting as a barometer for the health of the online high street. Read our review of the performance of these companies in the second quarter of 2018.

Read more
Infographic

Are multiples falling out of fashion?

The media is currently full of stories of the failure of the home and fashion multiples to make headway.  First, there was the dramatic House of Fraser rescue programme, then John Lewis’ profitability problems and most recently murmurings from The City about Debenhams suppliers facing reducing insurance coverage. So, are multiples really falling out of fashion, or are they attracting the footfall online and their problems come from failing to convert interest and provide an effective customer experience?

Read more
Article

Telcos: utility or futility?

In this piece for Telecoms.com, Professor Chris Bones, Co-Founder and Chairman of Good Growth, looks at what telcos can do about the growing spectre of commoditisation.

Read more
Article

Online Customers: Are you Keeping Yours Happy?

Customers continue to be let down by their online shopping experience and whilst there are some companies who understand it is the customer experience that drives sales, many more continue to think of themselves rather than the customer.

Writing for Customer Experience Magazine, our Chairman Prof Chris Bones outlines the reasons behind customers frustration and suggests that much of the answer lies in getting the organisation aligned to the customer.

Read more
Infographic

Hanging on the telephone

Carphone Warehouse have actively set out to compete online with the leading mobile telcos to capture customers (and their data) and act as an aggregator in the market.  In response O2, Three, EE, and Vodafone along with many of the challenger brands, have responded by keeping their most popular SIM-only products in their own channels and invested heavily in trying to attract and engage customers directly into their sales funnels.  So, who is engaging the customer and who is left hanging on?

Read more
Article

Look who’s talking? Why brands must focus on the e-commerce experience ahead of voice and visual search

Convenience, simplicity, and recommendation has become the maxim for modern consumers.

Writing for Customer Experience Magazine, our Chairman Prof. Chris Bones discusses the rise of voice and visual search and the need for brands to focus on customer experience. Whilst it remains to be seen whether the majority of consumers will make the transition from conventional shopping modes to voice/visual engagement, the greatest commercial value remains in brands optimising their overall e-commerce experience for the customer.

Read more
Article

Improve the online fashion shopping experience

Poor site navigation, lack of product information, an over-complicated ordering process, personal data demands and technical failure contribute to high online shopping abandonment.

Writing for Admap magazine, our Chairman Professor Chris Bones uses a typical example from online fashion shopping to highlight the problems faced by retailers in a competitive industry. He explores the ways in which brands can improve their users’ customer experience by ensuring purchase relevance and smooth simplicity.

Read more
Report

Good Growth Online Footfall Index – Quarter 1 2018

Given the importance of e-commerce in today’s retailing, footfall through bricks and mortar stores only tells part of the story. For the first time in the U.K. we have produced the index that will show the trends in the online traffic to the websites of Retail Week’s Top 150 companies, acting as a barometer for the health of the online high street. Read our review of the performance of these companies in the first quarter of 2018.

Read more
Article

Commercial Leaders Continue to Rely on Social Media to Drive Revenue Despite the Difficulties in Measuring Effectiveness

Writing for US Business News, our CEO James Hammersley discusses the changing role of digital and social media in the US and what trends companies should be looking out for.

Read more

WE ARE PARTNERED WITH...


CONTACT US

Why not contact the experienced and friendly Good Growth team to arrange a no-obligation discussion.

   We take your privacy very seriously and would never share or sell your data. By ticking this box you are letting us put you on our mailing list to whom we send out our research papers and major reports. You won’t hear from us more than once a month at most. If what we send isn’t for you, then you can unsubscribe at any time.

We build digital organisation capability. From one-off assignments through to long-term programmes that revolutionise performance, we deliver financial and organisational transformation.

Good Growth Europe
Ground Floor
Keble House
Southernhay Gardens
Exeter
EX1 1NT
T: +44 207 183 0964
Good Growth Americas
101 Avenue of The Americas
9th Floor
New York
NY 10013
USA
T: +1646-417-8444

E: enquiries@goodgrowth.co.uk