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Publications and Articles

LATEST POST

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Overweight, underpowered or scaled for success?

February freezes optimistic New Year’s Resolutions and none more so than those associated with losing weight. This piles on the pressure for those businesses who need to capitalise on the ‘new year, new me’ attitude that takes hold at the start of every year.

2018 saw a high-profile TV campaign from relatively new entrant Jane Plan so this analysis takes Jane Plan and compares its digital performance against three key competitors all of whom are challenging for customer interest online.

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Premier Inn

Article

Mobile’s impact on e-commerce reporting and investment

What changes to e-commerce reporting and investment plans are required with the rise of mobile?

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On The Beach Holidays

Market Insight

Very.co.uk

This market insight report looks behind the headlines at the drivers of growth for Very.co.uk and suggests some lessons for other e-commerce operations.

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Report

Report on Social Media Effectiveness

This report evaluates six recent industry publications on social media effectiveness and suggests appropriate conclusions and actions.

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Article

A blueprint for e-commerce success

In the sixth and final article based on key themes from his book ‘Leading Digital Strategy’, Good Growth founder James Hammersley highlights crucial factors businesses should consider in order to grow.

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Ryanair

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Debenhams

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CONTACT US

Why not contact the experienced and friendly Good Growth team to arrange a no-obligation discussion.

   We take your privacy very seriously and would never share or sell your data. By ticking this box you are letting us put you on our mailing list to whom we send out our research papers and major reports. You won’t hear from us more than once a month at most. If what we send isn’t for you, then you can unsubscribe at any time.

We build digital organisation capability. From one-off assignments through to long-term programmes that revolutionise performance, we deliver financial and organisational transformation.

Good Growth Europe
Ground Floor
Keble House
Southernhay Gardens
Exeter
EX1 1NT
T: +44 207 183 0964
Good Growth Americas
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New York
NY 10013
USA
T: +1646-417-8444

E: enquiries@goodgrowth.co.uk