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Publications and Articles

LATEST POST

Infographic

Surfing the web?

Surfwear brands have often managed to weather the ups and down of the economy, but even they look like they are facing challenging headwinds. As profit margins are squeezed and the search for a bargain increases more and more of these brands are looking to sell direct to the customer online. As summer comes to an end and sales start to fall away, this week’s infographic compares the online performance of five of the country’s biggest surfwear brands and assesses who has ridden the A-frame and who’s struggling with the ankle busters.

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Halfords

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John Lewis

Article

Are you wasting money on digital?

In the fourth article based on key themes from his book ‘Leading Digital Strategy’, Good Growth founder James Hammersley looks at some of the ways organisations are guilty of wasting money online.

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Article

Make certain that your retail proposition sticks

In the third article based on key themes from his book ‘Leading Digital Strategy’, Good Growth founder James Hammersley says a test and learn approach requires commercial sense, an open mind and disciplined process.

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Article

Customers are key to your growth: just ask them

In the second article based on key themes from his book ‘Leading Digital Strategy’, Good Growth founder James Hammersley advises on using customer insight to build successful digital strategies.

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Article

Why are you so far behind in the digital revolution?

In the first of a new series based on key themes from his book ‘Leading Digital Strategy’, Good Growth founder James Hammersley assesses the gap between retail business leaders and their technical and digital specialists.

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Article

Leadership is no longer about knowing the answer- its about knowing how to get to the answer

We have to move from ‘leadership of change’ to ‘leadership in change’, the world is moving faster than we can learn.

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Article

Leadership blueprint for e-commerce

The real answer to questions about the commercial performance of a website lies less with the technology and more with the organization.

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Article

Your new website won’t fix a thing

The inclination to blame the technology, rather than the processes, policies and practices that created it, is the age-old trap of the poor workman blaming his tools.

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CONTACT US

Why not contact the experienced and friendly Good Growth team to arrange a no-obligation discussion.

   We take your privacy very seriously and would never share or sell your data. By ticking this box you are letting us put you on our mailing list to whom we send out our research papers and major reports. You won’t hear from us more than once a month at most. If what we send isn’t for you, then you can unsubscribe at any time.

We build digital organisation capability. From one-off assignments through to long-term programmes that revolutionise performance, we deliver financial and organisational transformation.

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