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Publications and Articles

LATEST POST

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Surfing the web?

Surfwear brands have often managed to weather the ups and down of the economy, but even they look like they are facing challenging headwinds. As profit margins are squeezed and the search for a bargain increases more and more of these brands are looking to sell direct to the customer online. As summer comes to an end and sales start to fall away, this week’s infographic compares the online performance of five of the country’s biggest surfwear brands and assesses who has ridden the A-frame and who’s struggling with the ankle busters.

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Merry Christmas from Good Growth

Good Growth would like to wish you a Merry Christmas and introduce you to our 2016: a year in the phonetic alphabet.

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Electronics infographic

The electronics sector is one that has been dominated by larger, sometimes online only retailers in recent years. However, brands are now looking to e-commerce for opportunities to protect, if not increase, their margins and many are now selling direct to the customer. This week we compare the online performance of four of the largest electronics producers, Samsung, LG, Panasonic and Sony and assess whether their execution will in the long-term prove a serious threat to online retail giants.

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Market Insight

AXA

As the second largest insurer in Europe, AXA has been in existence for nearly two centuries. Offering everything from car insurance to healthcare and investments. As with any insurer, the company has experienced strong competition not just from other insurers but also from aggregators. Following AXA’s positive announcement of half-year profits rising 4% to £2.68 billion, we examine their e-commerce execution to see if they are doing all they can to stave off the competition and manage the future of aggregation.

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Market Insight

Kuoni

Once a British institution reserved for the rich, Kuoni now offer luxury holidays through a range of channels from traditional travel agents to direct to the mass market. As the company announces successive profit warnings, we decided to examine their e-commerce execution and see whether there are any clues as to how the company that defined the exotic holiday has become rather humdrum.

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Article

How can John Lewis finesse their ecommerce strategy?

In his latest article for Retail Week, our CEO James Hammersley examines how John Lewis can finesse their ecommerce strategy.

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Experience Days infographic

With Christmas fast approaching and the inevitable struggle to find new gift ideas for friends and family, many people choose to book gift experience days. In a market that relies heavily on seasonal trends it is vital that the e-commerce executions of the companies involved are up to scratch. So who is winning the online battle for experience days? Is it the brand strong Virgin or newer challengers Red Letter Days and Buy a Gift.

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Zara Infographic

Over the past months, news in the fashion industry has been pretty gloomy but in the last couple of weeks we have seen positive news from Zara and Boohoo, with both companies posting better than expected results. In order to discover whether their success in this competitive market is set to continue, we have compared the online performance of Zara and Boohoo against three of their closest industry competitors. The conclusions suggest that whilst they may have had a good 12 months they are not setting the pace.

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LV

In September 2016, LV reported a decrease in operating profits from £70 million in the first half 2015 to just £22 million over the same period of 2016. In order to discover whether online is a potential sticking point for the under-pressure insurer, we have compared their e-commerce execution against four of their closest competitors to decide who is winning the battle for online insurance.

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Market Insight

IHG

IHG is the largest hotel group in the world – c. 750,000 rooms with more coming online over the next few years – this is an industry where scale is the chosen route and given their business model, and the market in which they have chosen to operate, they may be better placed to weather the challenge of Airbnb than many other operators.
Our latest market insight report investigates.

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CONTACT US

Why not contact the experienced and friendly Good Growth team to arrange a no-obligation discussion.

   We take your privacy very seriously and would never share or sell your data. By ticking this box you are letting us put you on our mailing list to whom we send out our research papers and major reports. You won’t hear from us more than once a month at most. If what we send isn’t for you, then you can unsubscribe at any time.

We build digital organisation capability. From one-off assignments through to long-term programmes that revolutionise performance, we deliver financial and organisational transformation.

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