Insights

Good Growth - Retail Roulette: Why Chaos Theory can help spot the patterns

Retail Roulette: Why Chaos Theory can help spot the patterns

Physicists have demonstrated that with the right data it is possible to gain a quantum advantage in roulette by applying the principles of Chaos Theory.

As our world re-sets post COVID-19 the same thinking can be applied to the apparent randomness and unpredictability of shopper behaviour. This paper explores the issues and shows how to find data that can provide a significant advantage.

Read Full Report

Want the latest industry insights?
Join our mailing list.