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Good Growth - Report on Social Media Effectiveness – October 2018

Report on Social Media Effectiveness – October 2018

This is our fifth report on the commercial effectiveness of investing in social media marketing and, despite the PR, the research continues to raise questions about the rush to spend in social. The last report was published just before the Cambridge Analytical scandal and this one comes in the wake of a major data breach affecting Facebook users.

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Good Growth - Social Media Report October 2018