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Insight

Publication

The Growth Hacking Handbook For Established Brands

20 July 2021

Growth Hacking is most often associated with start-ups or product innovations, its legacy in established brands has often been to marginalise innovation into separate unites and to associate it with new products. The results can be mixed, and failure in our experience is often associated with a lack ...

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Our
Insights

Podcast

S3 E5: Diversity in business with Tori-Hermione Baker and Francesca Bateman

24 June 2021

In this episode Dan Kendall speaks with fellow Good Growth colleagues, Tori Hermione Baker and Francesca Bateman on the representation of women and those of the LGBTQ+ community in the workplace and in leadership positions, as well ...

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Video

Quality customer data and decision making for senior leaders

17 June 2021

Good Growth's Johnny Gedye and Paul Canavan, Digital Director at Wickes sit down to discuss the link between quality customer data and decision making for senior leaders.

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Podcast

S3 E4: Transforming healthcare through the power of digital with Suzanne Tracey

28 April 2021

Through all the challenges and stresses of the global pandemic, opportunities to innovate clinical care and improve the patient experience have been realised. Dan speaks to the CEO of the Royal Devon & Exeter NHS Foundation Trust ...

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Podcast

S3 E3: The power of data for global brands in e-commerce with Dean McElwee

31 March 2021

With a vast experience of working in e-commerce with global brands across Europe & Africa, there is no one better to discuss the relationship of brands in e-commerce than Dean McElwee. Dean speaks of his learnings of ...

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Publication

Everybody has a plan until they get punched in the mouth

10 March 2021

2020 was the year much of the world got punched in the mouth. Right across every sector, for some businesses it was a knock-out blow. For others, however, whilst they might have been ‘down on points’, they ...

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Podcast

S3 E2: Leadership and innovation learnings, from the world of Motor Sports with Mark Preston

24 February 2021

Mark Preston grew up on the rural farms of Australia learning about old cars, broken down trucks and complex machines. He first stepped into his motorsport career at his University down-under where he soon came over to ...

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Podcast

S3 E1: Retail’s reality check: Leadership and innovation with Mark Wright

13 January 2021

Fat Face’s Global Operations Director, Mark Wright kicks off our new series by looking back at 2020, and the challenges he and the retail industry have faced to not only survive but thrive during the global pandemic. ...

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Video

Effective strategy puts customers first, not technology

23 December 2020

Using examples from our client experiences, our co-founder James Hammersley illustrates how strategic thinking, and the processes that enable it, can be used to identify where the biggest barriers to growth exist and how best to overcome ...

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Podcast

S2 E5: Innovating in Government with Sir Vince Cable

1 December 2020

In our final podcast of the year, Sir Vince Cable provides a compelling insight as to why he used innovation as a means of emerging from the 2008/9 financial crisis during his time in Government and advises ...

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Article

Good Growth adds top talent to their team

3 November 2020

We are delighted to welcome Tori-Hermione Baker She brings experience from a hugely diverse 20-year career that has seen her at the helm of digital agencies such as Steak, Fetch, and WPP's Joule, and tenthavenue. She has ...

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Publication

USING CUSTOMER EXPERIENCE INNOVATION TO REBUILD PERFORMANCE AT PACE

29 October 2020

To help leaders responsible for growth, Kibo Commerce and Good Growth have pooled our customer experience expertise from working with global brands in sectors as diverse as consumer goods, retail, automotive, travel and hospitality, financial services and ...

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Podcast

S2 E4: Bridging health inequalities through innovation with Lord Victor Adebowale

21 October 2020

Lord Victor Adebowale has devoted his career to tackling health inequalities in society, through all his accomplishments, his aim is to simply leave the place in a better state than he found it. Now the co-founder & ...

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