Insights from thought-leaders and recognised experts

Insights from thought-leaders and recognised experts
All Articles Reports Podcasts

Belt Skirts, Barriers and Brands: The Fashion Industry in 2023

Podcast

GA4: Delay or a Backtrack?

Podcast

GA4: How you measure marketing performance is about to change

Podcast

The discounting debate; how can I grow profit per order?

Podcast

Darren Topp revisits his predictions for 2022

Podcast

Jo Hyder: 10 Quickfire eCommerce Questions

Podcast

Sarah Auerbach: 10 Quickfire eCommerce Questions

Podcast

Google Optimize: Sunset or Total Eclipse

Podcast

GA4: Bounce Rate Bounces Back

Podcast

Part 2: Tim Hutton on Mentoring, Coaching and his Predictions for 2023

Podcast

Part 1: Tim Hutton on eCommerce, Data and Google

Podcast
Good Growth - Google Analytics 4: What you Need to Know

Google Analytics 4: What you Need to Know

Podcast
Good Growth - Cathy Reid on Building your Customer Experience

Cathy Reid on Building your Customer Experience

Podcast
Good Growth - S3 E6: Liberating Heinz Beanz with JoJo de Noronha

S3 E6: Liberating Heinz Beanz with JoJo de Noronha

Podcast
Good Growth - S2 E5: Innovating in Government with Sir Vince Cable

S2 E5: Innovating in Government with Sir Vince Cable

Podcast
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Leading Digital Strategy

For a business to thrive competitively in today’s marketplace, it needs to have an effective e-commerce channel.

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Getting it right opens up new markets and opportunities; getting it wrong leads to declining revenues and profitability. To ensure effectiveness, business leaders and decision-makers must understand how e-commerce channels work to make the best strategic choices for their business.

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Optimizing Digital Strategy

Optimizing Digital Strategy explores the choices facing organizations in the rapidly changing world of technology-enabled business.

Good Growth Books - Optimizing Digital Strategy

From performance marketing through to personalization, on-demand retailing and AI, this book maps out commercial and customer-focused challenges and explains how leaders can get the most out of their digital strategies.

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